{"id":765,"date":"2023-09-09T23:52:52","date_gmt":"2023-09-09T22:52:52","guid":{"rendered":"https:\/\/sophieblumenfeld.com\/?page_id=765"},"modified":"2023-09-13T05:03:34","modified_gmt":"2023-09-13T04:03:34","slug":"personalbranding","status":"publish","type":"page","link":"https:\/\/sophieblumenfeld.com\/?page_id=765","title":{"rendered":"PERSONAL BRANDING"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"765\" class=\"elementor elementor-765\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5a20258 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"5a20258\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e06766d\" data-id=\"e06766d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5dec7cc elementor-widget elementor-widget-heading\" data-id=\"5dec7cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-small\">Designing a logo that will introduce you as a designer is just a little bit overwhelming. But, after the thrilling discovery that I could have my first and last initials join fluidly, I created this logo and business card that communicate not only who I am, but the kind of work that I love to do. \n<br> \n<br> \nMy style is full of contrast and it is vivid, clean, and energetic. The inclusion of magenta, purple, and orange embodies feelings of energy, innovation, and excitement. The water-like ripple in my background and the fluidity between my initials in my logo depict the energy my style contains. <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c1a2f97 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c1a2f97\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0975bd2\" data-id=\"0975bd2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-577dc74 elementor-widget elementor-widget-image\" data-id=\"577dc74\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-1024x768.jpg\" class=\"attachment-large size-large wp-image-771\" alt=\"\" srcset=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-1024x768.jpg 1024w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-300x225.jpg 300w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-768x576.jpg 768w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-1536x1152.jpg 1536w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Blumenfeld_BusinessCard-4-2048x1536.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c4fc01c\" data-id=\"c4fc01c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9a7209 elementor-widget__width-initial elementor-widget elementor-widget-video\" data-id=\"d9a7209\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/SB-Ripple-Effect-QT.mp4\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43f7bb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"43f7bb9\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-39aa8c2\" data-id=\"39aa8c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6439b2b elementor-widget elementor-widget-image\" data-id=\"6439b2b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"791\" height=\"1024\" src=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-791x1024.png\" class=\"attachment-large size-large wp-image-772\" alt=\"\" srcset=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-791x1024.png 791w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-232x300.png 232w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-768x994.png 768w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-1187x1536.png 1187w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/LtrHeadBGgColor-1-1583x2048.png 1583w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8bfc686\" data-id=\"8bfc686\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c781913 elementor-widget elementor-widget-image\" data-id=\"c781913\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"774\" height=\"734\" src=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-08-19-at-1.08.25-AM-4.png\" class=\"attachment-large size-large wp-image-1054\" alt=\"\" srcset=\"https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-08-19-at-1.08.25-AM-4.png 774w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-08-19-at-1.08.25-AM-4-300x284.png 300w, https:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-08-19-at-1.08.25-AM-4-768x728.png 768w\" sizes=\"(max-width: 774px) 100vw, 774px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-231feeb elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"231feeb\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc71a2a\" data-id=\"cc71a2a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d75c1e elementor-widget elementor-widget-heading\" data-id=\"1d75c1e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">YOU MAY ALSO LIKE:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cfa02e elementor-widget elementor-widget-eael-image-accordion\" data-id=\"3cfa02e\" data-element_type=\"widget\" data-widget_type=\"eael-image-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t    <div class=\"eael-img-accordion accordion-direction-horizontal eael-img-accordion-horizontal-align-center eael-img-accordion-vertical-align-center\" id=\"eael-img-accordion-3cfa02e\" data-img-accordion-id=\"3cfa02e\" data-img-accordion-type=\"on-hover\">\n                    \n            <a href=\"#\/\" class=\"eael-image-accordion-hover\" style=\"background-image: url(http:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/ChuckClose-scaled.jpg);\"  tabindex=\"0\">\n            <div class=\"overlay\">\n                <div class=\"overlay-inner\">\n                    <div class=\"overlay-inner \">\n                        <h2 class=\"img-accordion-title\">VISUAL ART<\/h2>                    <\/div>\n                <\/div>\n            <\/div>\n            <\/a>\n                    \n            <a href=\"#\/\" class=\"eael-image-accordion-hover\" style=\"background-image: url(http:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Front.png);\"  tabindex=\"1\">\n            <div class=\"overlay\">\n                <div class=\"overlay-inner\">\n                    <div class=\"overlay-inner \">\n                        <h2 class=\"img-accordion-title\">ACTIVE MINDS<\/h2>                    <\/div>\n                <\/div>\n            <\/div>\n            <\/a>\n                    \n            <a href=\"#\/\" class=\"eael-image-accordion-hover\" style=\"background-image: url(http:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Untitled_Artwork-5.jpg);\"  tabindex=\"2\">\n            <div class=\"overlay\">\n                <div class=\"overlay-inner\">\n                    <div class=\"overlay-inner \">\n                        <h2 class=\"img-accordion-title\">PROCREATE<\/h2>                    <\/div>\n                <\/div>\n            <\/div>\n            <\/a>\n                    \n            <a href=\"#\/\" class=\"eael-image-accordion-hover\" style=\"background-image: url(http:\/\/sophieblumenfeld.com\/wp-content\/uploads\/2023\/09\/Sneakers-by-Sophie_v2.jpg);\"  tabindex=\"3\">\n            <div class=\"overlay\">\n                <div class=\"overlay-inner\">\n                    <div class=\"overlay-inner \">\n                        <h2 class=\"img-accordion-title\">SNEAKERS BY SOPHIE<\/h2>                    <\/div>\n                <\/div>\n            <\/div>\n            <\/a>\n                <\/div>\n        <style typr=\"text\/css\">\n                    #eael-img-accordion-3cfa02e .eael-image-accordion-hover:hover {\n                        flex: 3 1 0% !important;\n                    }\n                    #eael-img-accordion-3cfa02e .eael-image-accordion-hover:hover:hover .overlay-inner * {\n                        opacity: 1;\n                        visibility: visible;\n                        transform: none;\n                        transition: all .3s .3s;\n                    }\n                <\/style>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-833bfe0 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"833bfe0\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-531545f\" data-id=\"531545f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Designing a logo that will introduce you as a designer is just a little bit overwhelming. But, after the thrilling discovery that I could have my first and last initials join fluidly, I created this logo and business card that communicate not only who I am, but the kind of work that I love to &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/sophieblumenfeld.com\/?page_id=765\"> <span class=\"screen-reader-text\">PERSONAL BRANDING<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","footnotes":""},"_links":{"self":[{"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/pages\/765"}],"collection":[{"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=765"}],"version-history":[{"count":43,"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/pages\/765\/revisions"}],"predecessor-version":[{"id":1158,"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=\/wp\/v2\/pages\/765\/revisions\/1158"}],"wp:attachment":[{"href":"https:\/\/sophieblumenfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}